Am I Suited To A Career In Advertising? PART I

Advertising in one industry I hold with high esteem, as an experienced copywriter I have come to realize absolute creativity is the key to taking up this career and excelling hence.





Getting into advertising is a very
competitive process. Knowing what
makes a good advertising practitioner is
an important place to start when
assessing how well suited you are to the
industry and later, when putting your CV
together, in applying for a job.


(1) "First and foremost, you need to have a genuine passion for advertising. It may be a cliché but if you don't believe in what you do you'll find it much harder to
succeed. And passionate people breathe
enthusiasm.


(2) You need to be a team player. No
advertising campaign is developed from
brief to final execution by one person.
Being able to form strong working
relationships is essential.


(3) You'll also need to be extremely tenacious - working in advertising isn't just about large expense accounts and long lunches. Whatever role you end up going for, good analytical skills and the ability to communicate your ideas convincingly will be vital.



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